How to open a Nail Salon

Where to begin

The beauty industry has always been and will be a sought-after, profitable business. Women make up the majority of the target audience, but now men also replenish the client base, this must be taken into account. Nail Salon business can be conducted in three areas, depending on the scale of “production”, investment and the volume of customer flow:

Independent salon in a separate room.
Leased part of the shopping center, hairdresser, atelier, beauty salon.
Manicure services at home with its permanent customer base.

We will consider the second option as the most profitable and safe type of activity. Opening a free-standing manicure room is a big risk, but an office in the territory of a successful enterprise in the field of trade or service is most rational, because people prefer to put their nails in order, do their hair or take cosmetic procedures in one place without running to different addresses. A manicure salon in a shopping center can attract customers who have bought a new outfit and decided to change the color of the manicure or adjust the extended nails.

A home-based business has a significantly smaller flow of customers, in addition, its own base has been developing for quite some time. It requires widespread advertising, a large number of friends who need such services, and, of course, the own skills of a manicurist. For the second method, you don’t need to be a craftsman, you don’t need to buy a room, which is quite expensive, and you don’t have to take on questions about security, fire safety and utility maintenance of the room.

For example, next to the business center of the city, a nail bar with an accelerated mini-format is more in demand. After looking at the premises for rent and agreeing with the owner, conduct a population survey and a study of competitors for negative and positive aspects in this area. You need to conclude a lease after registering and registering your business.

After that, you need to register, permit, straighten the license and make repairs in the room. It should be stylishly decorated and furnished with comfortable and beautiful furniture. After this, you need to purchase materials, tools and equipment, and do not forget to take the appropriate certificates so as not to have problems with SES.

Equipment and materials

Paraffin refinery.
UV or LED lamps.
Frasers with nozzles.
Chairs for a pedicure.
Armchairs for manicure.
Plastic baths.
Manicure tools (nail files, whetstones, brushes, tweezers, spatulas, scissors, brushes, etc.).
Towels, napkins, cotton pads.
Rollers under the arms.
Capacity for sterilization.
Gloves.
Slippers, packages, dividers for pedicure.
Hanger for outerwear.
Varnishes, gels, acrylic, grinding, degreasers, foil, rhinestones, stickers, etc.

Staff

When everything is ready to receive customers, you need to recruit employees. At the beginning of your business, you should save on staff, as revenues can be even small. In a nail salon for 2 jobs are required: 2 masters, administrator, cleaning lady and accountant. You can hire 2 good craftsmen and a cleaning lady, the novice entrepreneur himself will be able to occupy the post of administrator. Accounting services are easier to delegate to a third-party company. For a fee, its specialists will conduct your accounting and tax reporting, and you will not have to deduct contributions for an extra employee. The duties of a cleaning woman are often undertaken by the masters themselves for a surcharge. Thus, the number of employees is reduced to 2 people. Salaries to the masters are charged in percentage terms from each client (from 30 to 50% by agreement).

A place

If you decide to open a manicure salon on a leased territory, it should be distinguished by good traffic, and you need to focus on ladies and girls who are used to taking care of themselves. The building should have good access roads, public transport, parking nearby or the ability to park a car near the entrance.

It is advisable to have a cafe, restaurant, teahouse, coffee shop or, at worst, a pizzeria nearby. If there is no catering company, you should consider the option of treating your customers with coffee or tea. This is an additional cost item, but also a big plus to your competitiveness. You can also brighten up customers' expectations with bright, up-to-date fashion magazines, manicure and stylistic news. To open the cabin fit: sleeping areas; Places near business centers trading floors with many shops and boutiques.

Documents

To open a nail salon from scratch, you need to register a business and open an IP or LLC. Most often they open IPs and use the simplified taxation system (STS) or the single imputed income tax (UTII). You will need to open a bank account and pay the state fee. List of documents and permissions:

Certificate of registration of IP or LLC.
License to carry out this activity.
Permission from SES.
Permission from the fire service (if the landlord does not have one).
Registration with the tax office.
Registration in the FSS and the FIU as an employer.

The last point relates to hiring under a labor contract - this is the best option. Unlike most types of entrepreneurial activities, to open a nail salon a large number of documents are not required, however, you need to be prepared for SES inspections, monitor the passage of medical examinations by employees, and have certain conditions in the salon.

If the landlord does not take care of the execution of contracts for the disposal of fluorescent lamps, solid waste, garbage collection, etc., you will have to do this. As a rule, such documents in hairdressing salons, shopping centers or beauty salons, where you will rent an office, these agreements are concluded by the owners, these concerns will not fall on the tenant. This circumstance is another plus of renting against buying your own premises, at least for the first 2-3 years.

Opening checklist

Choosing a place for the future salon.
The study of demand for certain services.
The study of problematic aspects on the example of competitors and customer wishes.
Paperwork.
Conclusion of a lease.
Repair and decoration of the room.
Purchase and arrangement of furniture.
Buying desks and special chairs.
The acquisition of the necessary tools and devices.
Purchase of consumables.
Hiring manicure and pedicure masters.
Checking the availability of medical books.
Scheduling work.
Conversation with staff about corporate ethics.
Advertising.
Salon opening.

Is it profitable to open

For a month, the salon will bring income of 130-180 thousand rubles. Costs: taxes, payment to craftsmen, utility bills, security, periodic procurement of materials, less often tools. The net profit of the nail salon is 60-70 thousand rubles per month, the costs will pay off in less than six months. In the process, you can expand the scope of services by adding eyebrow correction, makeup, massage, tanning beds. In addition, in such establishments it is convenient to offer customers various care products (creams, masks and other cosmetic products), having a percentage of this.

Some successful nail salons hold master classes, fashion manicure shows, contests, and even open manicure schools. All this significantly increases profitability, attracts customers and provides additional profit. Thus, the business will bring a good steady income, because the nails grow back, and the ladies always want to be well-groomed. If a woman liked the work of the master, she will go to him even to the other end of the city. Therefore, the client base will remain largely unchanged, that is, the business can be called stable with confidence.